Not a
costume.
A closet.
Every piece here made the cut for a reason. Fun silhouettes, fabrics worth touching twice, details that read confident from a block away. Welcome to the it closet.
- Hand-pickedBy Cari, not an algorithm
- Small dropsNot a warehouse
Wearing the Rock & Roll Starry Eye Skull Tee
the edit, curated by the Cool girl.
welcome to the it closet.
Every piece here made the cut for a reason. Fun silhouettes. Fabrics worth touching twice. Details that read confident from a block away.
These clothes aren’t part of a “cool girl” costume. It’s a wardrobe built the way she’d build her own: effortless, curated, and unmistakably her.
about the edit.
We have one rule. Prioritize fewer things, better things. One statement piece paired with comfortable and well fitting basics. Quality over logos, always.
This is cool girl style with intention. Clothes that aren’t just thrown together, but chosen — for your mood, vibe, and dopamine needs.
Color, prints and pieces that make you grin. Small quantities, so grab your favorites first.
Shop the Dopamine Edit
- 01
Fewer things,
better things.One statement piece, paired with basics that fit. That’s the whole outfit.
- 02
Quality over logos.
Always.How it drapes, the weight, the way it moves when you walk into a room.
- 03
Would the it girl
reach for this?On a Tuesday. On a Saturday night. If the answer isn’t yes to both, it doesn’t go up.
I’m Cari.
I edit every piece myself.
I built Cool-it, girl because I was tired of the gap between trying too hard and not put together at all. There’s a sweet spot in between: effortless, confident, quietly cool.
Nothing goes up because it’s trending. It goes up because it passed one test. Think of this as a second closet, pre-edited by someone who already did the work.
Cari, the Cool-it girl
The whole storyfashion made for you.
We don’t chase trends, we chase feelings: cool, confident, unbothered. How it drapes, the weight, and the way it moves when you walk into a room.
Every piece in the edit is hand-curated, chosen just for you. No algorithms. Just clothes that pass one test—would the it girl reach for this?
more cool girl inspo, this way.
Sign up to catch new drops. No noise, no daily emails, just the edit.
An oversized black vegan leather jacket with a stand-up collar, silver zip front and roomy dropped shoulders. Big patch pockets and a gathered elastic hem and cuffs give it that slouchy bomber shape, and the slightly worn finish makes it look like you've had it for years.
Why it made the edit: Honestly, it's a bad ass jacket. Throw it over anything and the whole outfit gets cooler. This is the one you'll grab every time you walk out the door this fall.
Wear it with: leopard wide-leg pants and ankle boots, or open over a white tank and your favorite jeans.
The details
Self: 50% polyurethane, 50% polyester vegan leather; lining: 100% polyester
Oversized fit with dropped shoulders
Stand-up collar and silver zip front
Front patch pockets, elastic hem and cuffs
Color: Black
Sizing: Small/Medium 0-6 | Medium/Large 8-12